Today, I want to dive deeper into the idea of self-directed learning, the act of taking your education into your own hands and mastering the skills needed to do what you truly want. Whether you’re building websites, learning guitar or starting a new business, you don’t need a formal degree or expensive courses to make […]
I love talking to people about the tools they are using to efficiently track conversations in social media. Everybody has there own methods they’ve developed over time and their own goals they wish to achieve.
Twitter is a fast-moving platform, but measuring your success on it can sometimes feel like trying to catch smoke. Luckily, there are clear metrics you can track to gauge how well you’re doing and understand how your content resonates with your audience. By focusing on the right data points, you can fine-tune your strategy, improve […]
The ReTweet plays a pivotal role in the viral capabilities of Twitter. I’m not going to get into all the viral sciences of Twitter because Dan Zarrella is already doing that. Instead I want to discuss some basic simple rules that can encourage the ReTweeting of your Tweets.
Once a common annoyance, automated direct messages or auto DMs, used to flood Twitter inboxes thanks to third-party tools like SocialToo and TweetLater. These services allowed users to automatically message new followers, often with links or promotions. Thankfully, this is mostly a thing of the past. Why You See Fewer Auto DMs Today Twitter (now […]
Wondering why you’re not seeing any results from your marketing efforts in social media? Probably because you are doing it wrong. Here are a few things you can try doing differently.
If you’ve been on X (formerly Twitter) for a while and are starting to second-guess your original username, you’re not alone. Your username is a big part of your online identity, and as your personal or professional brand evolves, it might make sense to update it. The good news? You can change your username without […]
I’ve talked about variable video and personalized video a little in the past. Now let’s look at some more examples and break down some of their components.
