How AI answers use your site
Answer engines summarize brands and cite source pages. An audit shows which answers mention your brand, which pages they use and where the supporting information is thin or out of date.
- Brand and competitor mentions across selected prompts
- Citations and source pages used in those answers
- On-page facts and structure that support an answer
- Coverage in AI Overviews and other answer engines
What you get
- AI Answer Audit
- Test brand, comparison, pricing and how-to prompts. Record answers, citations and cited pages.
- Evidence Map
- Connect claims in the answers to your pages and structured data. Note stale facts and missing source material.
- Recommended Changes
- A ranked list of page and template changes: headings, facts, FAQs, tables and JSON-LD.
- Baseline
- A starting point for brand mentions, citations, answer position and competitor mentions.
- Findings Brief
- A short record of the results, the first changes to make and why they matter.
- Follow-up Review
- Optional checks after changes go live, plus working sessions with your team.
Who this is for
- Teams responsible for brand, product or content pages
- Content teams working on comparison, pricing and how-to pages
- Brands that want a record of their answer-engine coverage
- Teams planning a site or content update
How it works
- 1. ScopeChoose the audiences, prompts, competitors and pages to review.
- 2. AuditRun the prompts and record answers, citations and positions.
- 3. ReviewCompare the results with your pages and structured data.
- 4. UpdateUse the recommendations in your content or template work, then check the same prompts again.
Start with an AI answer audit
I’ll document the current answers and citations, then turn the findings into a practical update list for your site.
Start an AI Answer Audit